Google algorithm update happens to be a fleeting as well as evolving phenomenon with Google. If you need to make the best use of your SEO assets in the long run, you need to master the algorithm hacks for a proactive win.

Those of you who are inquisitive about a swift SERP ranking in Google, should know that the search engine Mogul is in love with carrying out intensive Algorithm updates. It has a history of doing it on a continuous note. It is important to recollect on this note that Google has unleashed its recent update (March 15, 2023) which is Core Update. Whenever there is an update in Google algorithm, you have reasons to be wary. Experts in this industry come out with a significant assessment. They opine that updates on Google search algorithms keep rolling out at a huge frequency. These algorithms are subjected to modifications at least 600 times a year. Now, that is something. Isn’t it?

If you want to start competitive in the evolving SEO landscape in 2023, it is impressive for you to have a precise understanding of the annals or chronology of Google algorithms so that you can speculate on ways to stay competitive and devise strategies that help you remain strong in SERP rankings.

Google Pigeon update

This particular update is one of the most talked about updates rolled out by Google. The release date was 24th July of 2014. The chief objective of the update was slated to boost the ranking of a website in the search engines. After the update was unleashed, experts opined that it would have a direct impact on the local listings. This crucial update is also connected to the search results that you want to feature in Google Maps as well. When this update was unleashed in 2012, veterans in the SEO industry addressed it with an interesting phrase; Webspam Algorithm Update. This update was a crucial measure from Google to annihilate nefarious link schemes as well as black hat tactics of SEO.

Panda update of Google

If you take a searching glance at the SEO landscape of the last decade, you will figure out how Google Panda update has brought in a major overhaul in the ranking algorithm. Soon after the update was released in 2011 by Google, there was a considerable amount of alteration in the search results. The update played its role as it orchestrated an onslaught on the thin sites at random. Google Panda update ensured that no low quality website would withstand the mettle test of SERP ranking. However, the same update opened the floodgates of traffic for websites with quality content and high domain authority.

Google’s Vince Update

Google’s Vince Update happens to be a sweeping act of modification, initiated by Google. It is a next level strategic initiative. Bing brands all over the globe came to envision a rapid development in the midst of ranking fluctuations by means of this update. When it was rolled out in 2009, it was deemed to be a simple update. However, later on it had a great impact on search results and rankings. The update brought competitive keywords into the big picture.

Jagger Google update

If you are gearing up for manipulative and incredible link building, you need to be wary of the Jagger Google update. Jagger 1 and 2 have already been rolled out. Jagger 3 is on its way.

Google Bert Update

The full form of Google BERT happens to be Bidirectional Encoder Representations from Transformers. Google Bert Update has been a significant approach from the end of Google. With the release of this update, it becomes easy for Google to parse every query as well as search phrase in a precise manner. Google Bert Update paved the way for the search results to be more accurate and authentic. The update also ensured that no black hat techniques could manipulate the search results. Vince had started as a petite ripe but soon it turned into a gigantic wave.

The Page Experience Update

It is a specific update that deals with a spate of SERP ranking factors. There are some crucial components of the update. They are HTTPS Security measures,Core Web Vitals, Loading Speed, FID or first input delay etc. Through The Page Experience Update, you will be informed of hyperlink differentiation and link spam activities as well.

Google Page Layout Algorithm

This update came as a modification of a previous version of the SERP ranking algorithm rolled out in the year 2012. The chief objective of the update was to ensure that websites do not impose a great deal of importance on showcasing innumerable quantities of advertisement instead of giving stress on the insertion of quality content on the web pages.

Hummingbird update of Google

Sans any doubt, the Hummingbird update of Google is one of the most important algorithmic updates, released by the company. The update had its release in the year 2013. It was a great change in the algorithm of Google. Google Hummingbird algorithm update certification is a vital piece of consideration in this regard which aims to streamlined the meaning of the search queries.

Mobilegeddon update

It is a mobile friendly initiative rolled out by Google. The update came out on April 21, 2015, to be precise. The objective of this update was to meet the needs of the internet users who would prefer to use the internet using their mobile phones and smart devices. Web developers and webmasters need to work in tandem with this update to make any web interface responsive in the true sense.

RankBrain Algorithm

This one is a vital update that happens to have its fulcrum steeped in the principles of machine learning. To be precise, this algorithm update is capable of learning the nuances of various data inputs on its own. Thus, it is an innovative approach in itself. Based on the update, it is possible for the users to get the best faults against the search queries.

Applicable SEO strategies you should correlate to survive Google Algorithm  updates:

If you intend to conserve your growth and strong SERP rankings against Google updates, you will need to focus on some survival basics.

• Use AI content tools:
• Fix web pages which are ad-heavy
• Proper content optimization
• Long tail keywords
• Long-form content
• Core Web Vitals
• Get rid of harmful links
• Set mobile-first approach as your priority
• Develop a Google My Business profile

The final call

Keep a close tab on the Google Algorithm Updates and make sure that your optimization tactics will align with those to combat the gruesome impact on your personal as well as commercial web interfaces.